In 1980, RFE started with a mission to bring Canada's top brands to Greenland. Today our network includes 1000 boutique retailers, major department stores and online shops.

Photograph by: Lars Svankjaer

Canada Goose

For more than 20 years, RFE has shared the Canada Goose brand story across Greenland, Alaska, and Western Canada, from the infancy of the brand to its current global success.

  • 2012 Canada Goose International Distributor of the Year.
  • 2012 Canada Goose Sales Agency of the Year.

Manitobah Mukluks

RFE partnered with Metis entrepreneur, Sean McCormick, to create an Aboriginal-owned global fashion brand: Manitobah Mukluks.

Today, Manitobah is Canada's fastest-growing footwear brand.

Pendleton is a family-owned company established in 1863 and headquartered in Portland, Oregon. RFE is the exclusive distributor in Canada.

Brand Champions

  • <strong>Ray Fine</strong> is a pioneer in Canadian-Greenlandic business relations.<p>As RFE's founder, Ray's approach to brands is grounded in insights gained over decades of collaboration with business owners and industry leaders in the north.</p><p>Today, Ray's presence and focus serve as a foundation for all RFE operations.</p>Ray Fine
  • <p><strong>Josh Fine</strong> is the CEO Ray Fine Enterprises. He is also part owner of iconic Canadian footwear brand Manitobah Mukluks and serves on the Board of Directors of leading Food Distributor CB Powell.</p><p>Prior to RFE, Josh was a Management consultant to Fortune 500 companies.</p>Josh Fine
  • <p><strong>Jason</strong> has been with RFE for over 20 years and comes with expertise in logistics and operations management.</p>Jason Dimmell
  • <p><strong>Cavelle</strong> joined RFE in 2021 with an extensive background in customer service and retail management.</p>Cavelle Bieker


Ray Fine Enterprises
Located in Ottawa, Ontario


Ray Fine Enterprises
Located in Ottawa, Ontario


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RFE offers a wide range of services to global fashion, outdoor, and lifestyle brands. 35 years ago we pioneered the sharing of global brands in Greenland and the Arctic and today we build brands, share brand stories and maintain top positioning at retailers across the world.